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TRANSPORTATION AGENCY FOR MONTEREY COUNTY Memorandum | |
| | | | | | | | | To: | Board of Directors | | From: | Ariana Green, Principal Transportation Planner | | Meeting Date: | August 22, 2018 | | Subject: | Ciclovia Gonzales Sponsorship |
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| | | | | | | | | RECOMMENDED ACTION: | | AUTHORIZE the use of $3,000 in budgeted Measure X Safe Routes to School Program funds to sponsor the Ciclovia Gonzales event taking place on September 9, 2018. |
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| | | | | | | | | SUMMARY: | | Ciclovia Gonzales is a community event modeled after Ciclovia Salinas, that promotes health and active transportation. This will be the first Ciclovia event in Gonzales, and is part of a larger effort by the Monterey County Health Department and TAMC to promote safe and healthy transportation in the Salinas Valley. |
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| | | | | | | | | FINANCIAL IMPACT: | | Staff recommends allocating $3,000 of the $53,495 designated for "Equity Programs" in the Measure X Safe Routes to School Program Budget for FY 18/19. |
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| | | | | | | | | DISCUSSION: | Ciclovia Gonzales is a community organized event focused on promoting health and active living. During the event parts of 4th Street, Elko Street and Center Street will be closed to motorized vehicle traffic so that the roadway can be used for activities such as bicycling, walking, jogging, skate boarding, roller blading/skating, dancing, Zumba and educational/community resource booths. The event is expected to draw a crowd of 1,500 people. The date of the event is Sunday September 9, 2018, the streets will be closed for set-up at 11:00 am and the event will take place from 1:00pm - 6:00pm.
Staff recommends providing a $3,000 Ciclovia Gonzales sponsorship and hosting a resource booth at the event. Ciclovia Gonzales is an opportunity for Transportation Agency staff to connect with and educate young people and families about transportation resources available to them and provide walking and biking safety equipment. |
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